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Aug. 6, 2021
We’re excited to announce our partnership with Lebron James and Maverick Carter’s SpringHill Company to launch a new weekly content series. Produced by athlete media platform UNINTERRUPTED, In The Moment will explore the pivotal moments that set the biggest names in sports on the path to success, in order to empower athletes everywhere.
Hosted by esteemed broadcast journalist and television personality Cari Champion, In The Moment includes a sit-down with Christen Press, the all-star soccer player and former member of USA Women’s National Soccer Team.
Other episodes feature NBA legend Chris Bosh and All-Pro wide-receiver DeAndre Hopkins. Check out all of the In the Moment videos on our YouTube playlist.
With each episode, the series emphasizes that, no matter how small, these personal breakthroughs are crucial to the development of the game, and therefore are as worthy of celebration as any medal or championship.
“The idea behind In The Moment came from wanting to give sports fans a raw, intimate look at the choices – from the big down to the small – that propelled the careers of some of the greatest athletes in the game,” said Maverick Carter. “Our purpose at SpringHill Company is to empower greatness in every individual, so our hope is that these candid, one-on-one conversations with the vanguards of the game will inspire a new generation of athletes to continue to reach for new heights.”
Shot on location at a poolside villa in Los Angeles, host Cari Champion and her guest talk about three surprise items – each of which represent a special moment in the athlete’s career. The items are revealed one by one, while they enjoy the refreshing taste of Grey Goose cocktails, of course. You can even make a Grey Goose Boardwalk at home so you can taste what the stars are sipping. Or if you’re in the mood for something else, try a lighter cocktail, DIY vodka seltzer or a classic martini cocktail.
The In The Moment series shows how it’s not just the big wins that are worthy of a toast, but every breakthrough and every victory along the way.
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