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Supporting our flock during COVID-19
We believe that no one in our flock should ever fly alone. Together, as part of Bacardi Limited, we are committing $3MM to help support our hospitality industry friends impacted by COVID-19. We're working with organizations including Another Round, Another Rally; CORE; the James Beard Foundation; Restaurant Workers’ Community Foundation; and Tales of the Cocktail® to help our communities around the world face today's challenges head on.
Our business is global, but our product is local, and so are our efforts. We’re supporting bars and bartenders across countries, cities and neighborhoods to provide real time financial support, meals and other necessities to the people that truly need them. This #RaiseYourSpirits initiative is just a start. The only way we can get through this is to face it head on together, we hope you'll join us.